Tradition and Innovation
The tradition of the barber is one of the oldest. The beauty salons did not exist, therefore the most intelligent and enterprising barbers wandered the streets trying to capture the needs of customers and to connect with them between one haircut and another.
Being a part of this tradition Antonio Boellis (the founder), appeared on the Neapolitan scene in 1924, leaving Puglia to seek his fortune. A few years later Peppino, his son, opened a small salon in Via Vetriera and consolidated the Boellis business.
Their services were offered in an exclusive and luxurious place. The Boellis style and cut were soon appreciated and recognized around the world.
To this day, the third generation, Antonio and Michele Boellis, children of Peppino, continue this business that represents the Italian excellence that combines tradition and innovation, offering men’s perfumes sold all over the world in the most prestigious boutiques and perfumeries.
The philosophy of the “Panama 1924” line comes from an accurate and ambitious project. A project of style, with the best raw materials purchased from every corner of the world, natural maceration, natural substances, artisanal production, elegance and Italian style. A particular style that is translated with great passion by the skilled hands of our craftsmen careful to take care of every detail, giving an exclusive, refined and quality product.
The selection consists of 4 different fragrances for men and a large line extension, packaged with refined materials that distinguish the Panama 1924 line.
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